Your Small Business Optimizer

Think of me as your business’s secret weapon—a mix of strategist, problem-solver, and efficiency enthusiast. I specialize in helping small businesses and early entrepreneurs get their operations running like a well-oiled machine. Whether you’re feeling overwhelmed by bottlenecks, drowning in DIY systems, or unsure how to take your business to the next level, I’m here to help.

I’m not an Online Business Manager, a Fractional COO, or your typical consultant. Those roles are perfect for more established businesses with larger teams, longer contracts, and challenges like supply chain management. My focus is on smaller operations: getting your employees up to speed, fixing clunky processes, and setting up systems that actually make your life easier.

If you’re ready to stop spinning your wheels and start working smarter, I’m your person!

The answer is simply, no.

I understand the confusion, we both help entrepreneurs grow and assist with strategy. 

Ultimately the difference is that as opposed to a business coach, after a conversation with me there is LESS on your plate. 

Not only do I help you identify the gaps in your business but then I create the solutions.

Let's be honest, these foundational projects are often time consuming and tedious. How great would it be for you to hand over this work to a trusted advisor so that you can free up your time and energy? 

 I help businesses build a strong foundation for growth by providing services like Standard Operating Procedures (SOP) creation, system design and implementation, staff training and development, performance reviews, template creation, and more—all without the financial commitment of adding permanent staff.

With 15 years of experience as an educator working with diverse learners, I’ve mastered the art of breaking down complex systems, adapting to unique needs, and creating structure even in chaotic environments. This means I can meet your business where it is and help it move forward.

I specialize in handling the behind-the-scenes tasks that entrepreneurs often don’t have time for—refining operations, building SOPs, streamlining processes, and empowering your team to operate more efficiently.

My ultimate goal? To free up your time so you can focus on your zone of genius while knowing the rest of your business is running smoothly.

Clients who’ve worked with me have seen significant improvements in team performance, reduced hours of busywork, and a clear path to scalable growth. After just a few months, they’re often running leaner, smoother, and with greater confidence.

I work with entrepreneurs at a specific stage in their journey. I am a best fit for:

1. Solopreneurs looking to build the systems they need to confidently make their first hire.
2. Small business owners with teams of up to 5 people who feel their homemade systems can’t keep up. They’re tired of constantly checking in on their employees and want a better way to ensure everything runs smoothly.

Regardless of the industry, I focus on creating customized, done-for-you systems that match the unique needs of my clients and their businesses. My clients tell me that when we work together, they “feel heard and seen,” and that’s one of the things I’m most proud of. I hold space for them to share their frustrations and challenges, and then I get to work designing solutions that fit them.

My work focuses on helping busy entrepreneurs transform their homegrown systems into scalable, streamlined operations that support growth. But what truly sets me apart is how I approach each client as a unique individual with a unique business—I listen carefully, tailor solutions to fit their specific needs, and create systems that align with the way their mind works, not the other way around.

My journey into this work began during my 15 years as a public school teacher. Teaching gave me an incredible foundation in working with diverse learners, including those who are neurodivergent. This skill set naturally carried over into my business, as many of my clients are entrepreneurs with ADHD or other neurodivergent conditions. They often feel overwhelmed by traditional methods of organizing or managing tasks, and the thought of “bucking down” to learn someone else’s system feels impossible. That’s where I come in.

I’m not a long-term hire—my mom likes to call me Mary Poppins. I come in, help for a few months, and when the metaphorical closet is cleaned out, my clients are ready to fly on their own. My work often helps unlock the full potential of a team. For example, the right systems can transform a capable employee into someone who operates with the efficiency and confidence of a seasoned pro.

I work on a retainer model, offering flexible options to suit your needs. Retainers start at 10 hours per month and can go up to 40 hours for businesses looking to supercharge their growth. For every 10 hours, we’ll schedule one strategy call to ensure alignment, and then I’ll roll up my sleeves to create custom solutions tailored to your business.

While my work is typically short-term and targeted, many of my clients choose to stay connected through a light maintenance plan with occasional check-ins. They appreciate having me as a resource to fine-tune systems, troubleshoot challenges, or provide guidance as their business evolves. It’s a wonderful testament to the trust and partnership we build together.

 Absolutely! Sometimes, you don’t need an ongoing consultant- you just need someone to dig in with you, and help clear the chaos. That’s exactly why I offer:

🔹 90-Minute Strategy Session – Perfect for tackling a specific challenge, brainstorming solutions, or getting clarity on your next steps. We’ll focus on one key area, and you’ll walk away with actionable takeaways.

🔹 Half-Day VIP Session (3 hours) – Need a deeper dive? This is for those who want a hands-on working session to build systems, streamline operations, or troubleshoot inefficiencies, without a long-term engagement.

🔹 Full-Day VIP Session (6 hours) – Think of this as an intensive business reset. We’ll roll up our sleeves and work side-by-side (virtually or in person) to untangle bottlenecks, implement systems, and create a clear path forward.

Each option is designed for busy entrepreneurs who need real progress- fast. No fluff, no unnecessary complexity, just results.

That’s totally okay! Think of it as “popping the hood” and digging around together—I love puzzles, and discovering what’s holding you back is half the fun. You don’t need to come in with a perfect list of tasks or solutions.

We usually start by discussing your current challenges, bottlenecks, and pain points. From there, we explore to uncover opportunities and create solutions that work for you and your team. This process is very collaborative and moves at your pace. After all, you’re the one who has to live in the systems we build together, so it’s important they feel natural and sustainable for you.